Quiero ser Community Manager. 10 profesionales y 5 compañías analizan una nueva realidad

There are few occasions when a new profession constitutes a turning point in the life of a company. When the figure of the Community Manager appeared, it led to a wave of opportunism and confusion in the face of the unknown. Quiero ser Community Manager is a work that tries to shine a light on the role of this profession within a business, and the skills, knowledge and necessary tools for carrying out such a job. The authors are active professionals with acknowledged prestige in strategy and social media tactics.